Informative Insights

Zynga Breaks New Ground with Web3 Game: Sugartown

With the debut of Sugartown, Zynga embarks on its Web3 gaming journey, showcasing a blend of classic storytelling and modern technology.

Take-Two Interactive Software’s mobile gaming subsidiary, Zynga — the creators of Farmville — announced the launch of Sugartown, its premier game built on the Web3 platform, announced during the recent GamesBeat Summit Next in San Francisco:

Built on the Ethereum blockchain, Sugartown is not just a game but an indicator of where the industry could be heading. The narrative, featuring three farm animals facilitating the entry of Ora’s into Sugartown, offers a blend of traditional gameplay elements with innovative Web3 mechanisms.

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Ownership in the game hinges on the ERC-721 Ora token. Players utilize this token for entry into Sugartown, and by staking these tokens, they accumulate energy which propels game activities. As a reward for participation, players earn “Sugar,” an in-game currency that unlocks various in-game benefits:

Matt Wolf, Zynga’s vice president of Web3, commented on the game’s release, highlighting its significance as Zynga’s pioneering venture into the Web3 arena:

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